ORGANIZATIONAL CHANGE AND TRANSFORMATION: COMPARISON OF THEIR DYNAMICS, CHALLENGES AND IMPACTS

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Author(s): Krstevska, G., Rizoska, Jovanovska, S., Soluncevski, M.
Article Тitle: ORGANIZATIONAL CHANGE AND TRANSFORMATION:
COMPARISON OF THEIR DYNAMICS, CHALLENGES AND
IMPACTS
Journal: International Dialogue: East-West
Publication Year: 2025
Publication Type: Journal Article
Article Type: Paper
Volume, Issue: 11(1)
Pages: 91-98
DOI:
ISSN (print): 1857-9299
ISSN (online): 1857-9302
UDC:005.7:005.332.3].01
005.73.01

APA 7 citation
Krstevska, G., Rizoska Jovanovska, S., & Soluncevski, M. (2025). Organizational change and transformation: Comparison of their dynamics, challenges and impacts. International Dialogue: East-West, 11(1), 91–98.

Harvard citation
Krstevska, G., Rizoska Jovanovska, S. and Soluncevski, M. (2025) ‘Organizational Change and Transformation: Comparison of Their Dynamics, Challenges and Impacts’, International Dialogue: East-West, 11(1), pp. 91–98.


Abstract:
In today’s dynamic business environment, organizations constantly face the need to adapt to new market conditions, technological innovations, and globalization. This paper explores two key concepts—organizational change and organizational transformation—highlighting their similarities and differences. Organizational changes are often incremental, evolutionary processes aimed at improving existing structures and processes, while transformations represent radical and deep changes that reshape the fundamental principles of an organization. The research also analyzes contemporary strategies for navigating these processes, including the latest approaches to change management, such as transformational leadership, innovation, digital transformation, and managing corporate culture. Through practical examples, like the introduction of Lean Management in the automotive industry and the transformation of IBM, the paper illustrates the different approaches and challenges organizations face in implementing changes and transformations. Key factors for successfully managing organizational changes and transformations include effective communication, employee engagement, strategic leadership, and cultural adaptation. Resistance to change, present in both processes, can be overcome through clear vision, trust in leadership, and the promotion of innovation. The paper concludes that both organizational changes and transformations are essential for the long-term competitiveness of organizations, and successfully managing these processes requires careful planning and the implementation of contemporary strategies.

Keywords: organizational change, organizational transformation, strategic
management, transformational leadership, innovation, corporate culture, resistance to change.

страна 91-98 Габриела К, Соња Р и Јовановска Менде Солинцевски